Full-day registration includes access to all morning speakers, lunch, and participation in the afternoon workshops.  There is a $20 registration fee for all non-students.  Students do not have to pay a fee.

 

Each participant may choose 1 of 4 workshops.  Each workshop will be capped at 25 people. The workshops should result in clear actions and assignments for its members. Something tangible, and either small and doable, or, if larger, longer term goals, something that can be broken down into smaller steps to achieve it. As our 2nd annual, this is the next level of the clean air conversation in Cache Valley, where we move past the low-hanging fruit and have a conversation about some of the systemic changes that need to take place in order to really start putting a dent in our pollution problem.

 

The Workshops:

 

• Education (K-12).  Dr. Nat Frazer, Professor of Environment and Society at USU, along with staff members from the Utah Society of Environmental Education, Breathe Utah, and the Logan City Environmental Department will be leading this workshop addressed to parents and teachers on how to incorporate air quality education into the local school system.

• Business.  UCAIR will be leading this workshop to incorporate a focus on institutions like business and public infrastructure. UCAIR is a statewide clean air partnership created to make it easier for individuals, businesses and communities to make small changes to improve Utah’s air. Every small change adds to a collective bigger step toward better health, a better economy and better overall quality of life for all of us.

• Public Outreach/Marketing.  Dr. Edwin Stafford and Alexi Lamm, USU Sustainability Coordinator, will lead this group.  Drawing on marketing and advertising research and best practices, they will present the results of an analysis of clean air advertisements and outreach materials from across the country to discuss the implications of various types of appeals (e.g., fear, rational, emotional, humor, etc.) and the source credibility of such ad/outreach materials (e.g., government, industry, advocacy group, students, etc.) on target audiences.  The presentation is designed to help individuals and groups craft effective messages and narratives to engage various stakeholders effectively.   

• Planning--this workshop is FULL. Envision Utah worked with the Clean Air Action Team to frame scenarios for the future of Utah’s air quality as we almost double in population by 2050. Over 52,000 people chose the future they want through the “Your Utah Your Future” survey. Find out what strategies made the biggest difference in the modeled scenarios and what Utahns said they were willing to do to improve air quality.

 

Location:

 

Riverwoods Conference Center, 615 Riverwood Pkwy, Logan, UT.

 

The Agenda:

9 A.M. to 12:30 P.M., Speakers (2 keynotes, 4 local)

12:30 to 1:30 P.M., Lunch (provided)

1:30 to 3 P.M., Workshops (participants choose 1 of 4)